PR Agency Management: Manage and coordinate with the external PR agency, including budgets, deliverables, and performance, to ensure effective utilization of resources and alignment with organizational objectives.
PR Operations: Serve as the primary point of contact for day-to-day PR activities, ensuring seamless coordination between the PR agency, internal stakeholders, and media.
Content & Input Coordination: Collect, consolidate, and coordinate inputs from various internal teams to support PR initiatives, media requirements, and communications.
Media Monitoring & Reporting: Monitor media coverage and circulate relevant coverage, news alerts, and PR updates to key internal stakeholders in a timely manner.
Media Queries: Handle incoming media queries and coordinate with the content and relevant internal teams to prepare accurate and timely responses.
Media Relations & Spokesperson Management: Coordinate and manage media interactions, interviews, and opportunities while ensuring spokespeople are adequately briefed and prepared with relevant messaging.
PR Performance Tracking: Track, analyze, and report PR activities, media coverage, and campaign outcomes to assess effectiveness and support future PR strategies.
Crisis Communication: Monitor potential reputational risks and emerging issues, and support the execution of timely and effective crisis communication strategies.
Responsibilities
- PR Agency Management: Manage and coordinate with the external PR agency, including budgets, deliverables, and performance, to ensure effective utilization of resources and alignment with organizational objectives.
- PR Operations: Serve as the primary point of contact for day-to-day PR activities, ensuring seamless coordination between the PR agency, internal stakeholders, and media.
- Content & Input Coordination: Collect, consolidate, and coordinate inputs from various internal teams to support PR initiatives, media requirements, and communications.
- Media Monitoring & Reporting: Monitor media coverage and circulate relevant coverage, news alerts, and PR updates to key internal stakeholders in a timely manner.
- Media Queries: Handle incoming media queries and coordinate with the content and relevant internal teams to prepare accurate and timely responses.
- Media Relations & Spokesperson Management: Coordinate and manage media interactions, interviews, and opportunities while ensuring spokespeople are adequately briefed and prepared with relevant messaging.
- PR Performance Tracking: Track, analyze, and report PR activities, media coverage, and campaign outcomes to assess effectiveness and support future PR strategies.
- Crisis Communication: Monitor potential reputational risks and emerging issues, and support the execution of timely and effective crisis communication strategies.
Requirements
- Strong communication and interpersonal skills.
- Excellent media relations and coordination abilities.
- Experience working with PR agencies and media professionals.
- Strong writing, content coordination, and presentation skills.
- Ability to manage multiple PR activities and deadlines simultaneously.
- Good understanding of corporate communications and PR practices.
- Strong organizational, analytical, and stakeholder-management skills.